Purpose of position
To Design, develop, and implement an Annual Brands Portfolio in line with the organizations brand growth objectives and strategic intent & ensure effective execution of the Brands Strategy in line with the strategic growth objectives of the company.
Minimum Requirements
- Post-Graduate diploma or Degree in Marketing
- 5-8 years relevant experience in Brand Management
- Project management experience, with an understanding of project management principles and techniques.
Preferred/Advantageous
- FMCG-specific experience.
Key Job Outputs
- Identify priority action areas from the ND marketing for execution in line with business strategic plans & ensure key focus areas are executed and implemented.
- Develop and implement annual brand plans in line with the organizations brand growth objectives and strategic intent.
- Review the brand portfolio to ensure business sustainability.
- Leading qualitative and quantitative research, draw relevant conclusions, and leverage market insights/findings.
- Account for and lead brand project executions including brand renovations, national consumer promotions, and new product launches.
- Develop, lead, and report on the Digital Marketing strategy and campaigns and ensure brand social media presence across all digital platforms is maintained for all brands within his/her area of responsibility.
- Actively own and drive target profitabilies, volumes, and brand investment variances of budget vs actual for all brands within area of responsibility.
- Keep abreast of dairy and beverage industry trends through research and engagement.
- Prepare and submit monthly brand reports on time according to agreed format.
- Manage relevant brand cost centers effectively.
Skills & Attributes
- Assertive communication
- Research ability
- Planning and organizing
- Project management
- Interpersonal skills
- Facilitation skills
- Presentation skills
Closing date: 28 March 2022
O&L - a Great Place to Work.
Applicants meeting our requirements are invited to apply. O&L Group of Companies is an Equal Opportunity Employer.
Requisition ID: 1937