Digital Marketing Specialist

Fudlink - Windhoek, Namibia

18 days ago

Fudlink is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.


Key Responsibilities


Strategy Development:


Assist in the development and execution of comprehensive digital marketing strategies (SEO, SEM, Social Media, Email Marketing, etc.) to drive brand visibility and customer acquisition.


Content Creation & Management:


Collaborate with content teams to create, edit, and optimize content for blogs, websites, landing pages, social media, and email campaigns.


Social Media Marketing:


Social Media Marketing: Manage social media accounts and engage with followers, develop and execute organic and paid campaigns to increase engagement and brand awareness.


Analytics & Reporting:


Regularly track, analyze, and report on key digital marketing metrics (Google Analytics, SEMrush, etc.) to assess campaign performance and identify areas for improvement.


Skills and Qualifications

  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Proven experience (2-4 years) in digital marketing, with a strong portfolio demonstrating successful campaigns across SEO, SEM, email, social media, and content marketing.
  • Proficiency in digital marketing tools like Google Analytics, Google Ads, SEMrush, Hootsuite, Mailchimp, HubSpot, etc.
  • Solid understanding of SEO best practices, keyword research, and content optimization.
  • Experience running paid campaigns (PPC) and managing budgets.
  • Strong communication skills with the ability to create compelling content.
  • Analytical mindset with the ability to track, measure, and report on campaign performance.
  • Familiarity with A/B testing and conversion rate optimization techniques.
  • Knowledge of HTML/CSS is a plus but not required.


Due date: 26 January 2025

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